Worcester County Businesses

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Today, we’re going to be talking about why YOU need to get involved in Social Media!
Notice how I didn’t say “Your company” or . . .
“Your marketing department”
This ones personal because its all about Y.O.U.!
I present 3 compelling reasons why and I saved the best reason for last (and no I won’t give it away in […]


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Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).


© Paul Castain for Reliable Linking, 2012. |
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I truly believe that lots of people misunderstand and even put too much emphasis on the importance of a good attitude.
For example, many people define a good attitude as simply being a positive thinker but isn’t that only part of this good attitude thing?
For example, for me to succeed shouldn’t I also have the attitude […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).


© Paul Castain for Reliable Linking, 2012. |
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I probably should have titled this “The Thank You Challenges” because we’re going to talk about more than one challenge.
The first challenge gets like one sentence because I don’t want to beat a dead horse. Has anyone ever beaten a dead horse? I have and it sucks!
The first challenge is that you have to buy […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).


© Paul Castain for Reliable Linking, 2012. |
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So did you hear the one about how everyone is sick of PowerPoint?
There’s even a nifty little phrase to hammer the sentiment home. . .
“Death by PowerPoint!”
Well maybe it isn’t the PowerPoint!
Maybe its . . .
This BS of putting these long mission statements or lengthy quotes up on a slide and then reading it to […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).


© Paul Castain for Reliable Linking, 2012. |
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I think there’s a huge mistake being made each and every day on the social networking platforms.
People connect and then go radio silent.
What amazes me is that somehow there’s this belief that if you simply connect with lots of people you will get the proverbial “world beating a path to your door thing”
Think again!
That’s actually […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).


© Paul Castain for Reliable Linking, 2012. |
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OK class, I hope everyone packed their lunch today because we’re heading out on a field trip!
I had the good fortune of being quoted on the Forbes website in an article titled “The Essential Do’s and Don’ts of Selling”.
I hope you’ll click on this link so you can be magically transported over to Forbes to […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).


© Paul Castain for Reliable Linking, 2012. |
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I think sometimes we get so caught up in our immediate success that we forget about key moves we could be making to create additional success . . .
Enter the newly acquired account . . . that used to be your competitor’s!
Make sure you ask your new account why they chose you!
You might be thinking […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).


© Paul Castain for Reliable Linking, 2012. |
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With one month already behind us in 2012, I had a bit of a flash back . . .
To New Year’s Eve when I was shaking my head over how fast the last year went and how my thoughts went back to . . .
New Year’s Eve 2009 as we were about to ring in […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).


© Paul Castain for Reliable Linking, 2012. |
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I created a free success curriculum at GROWTHco.com made up of 1 to 3 minute videos that teaches the critical success skills of goal identification, goal setting, time management, and self-motivation.  It also comes with free forms to fill out while viewers watch the videos.  Completely free.  Please forward this link to middle or high school students, friends, parents, teachers, guidance counselors, mentors, case workers, nonprofit staffers, or anyone else who is trying to help our kids learn how to succeed in life.  If you have any questions, please contact us to discuss your specific interest.  Thank you.


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I created a free success curriculum at GROWTHco.com made up of 1 to 3 minute videos that teaches the critical success skills of goal identification, goal setting, time management, and self-motivation.  It also comes with free forms to fill out while viewers watch the videos.  Completely free.  Please forward this link to middle or high school students, friends, parents, teachers, guidance counselors, mentors, case workers, nonprofit staffers, or anyone else who is trying to help our kids learn how to succeed in life.  If you have any questions, please contact us to discuss your specific interest.  Thank you.


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