Worcester County Businesses

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One of the most used and abused lines in sales is the old “Calling to check in” thing. In your defense, you’re trying to stay in touch, but; By the same token you’re sounding like everyone else! I… [[ This is a content summary only. Visit my website for full links, other content, and more! […]

You hand a prospect a proposal and they immediately go to the ________ page? You send a prospect a proposal and they skip all the other pages looking for? You get a gold star if you said… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] […]

The other day, I shared my thoughts on the importance of REPETITION during your sales cycle. Did you download the FREE lesson? Either way, I’m going to repeat that sermon today, because quite… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook […]

In an ideal world, you would tell a prospect something once and they’d immediately get it, love it, buy it instantly. Obviously, that world doesn’t exist, in fact; There are so much noise… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook […]

Our potential clients are more distracted than ever before and; They have more choices today than ever before; How do we get them to jump off their treadmill long enough, to hear us out and grant us… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] […]

I’ve always felt that there are two radical extremes to prospecting. Extreme #1: Those Who Attempt Contact Way Too Frequently. I’ve come across articles from well respected thought… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook Paul Castain is the Vice […]

Adobe surveyed 1,000 white collar workers to learn more about email habits, trends, and phrases that annoy the hell out of the recipient. Here’s a list of the phrases ranked from most annoying… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook […]

There is a phrase that pretty much all of us have been guilty of using and quite frankly; It kills our credibility. In this week’s episode of The Sales Playbook Podcast, we address it (and all… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go […]

You swore things would be different this year but; If you’re like most sales reps that simply means doing MORE of what gave you mediocre results in 2018 or; Maybe you tried to change things for… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go […]

There are two keys to a BETTER cold call; According to Leap Job, the AVERAGE success rate of a cold call is only 2% and don’t you dare blame the cold call for that! The problem is that the… [[ This is a content summary only. Visit my website for full links, other content, and […]